The Home Depot is the world’s largest home improvement specialty retailer, with 2,272 retail stores has launched its Black Friday Price Promotion from November 4 till December 2 2015, saving customers 40 percent on appliances purchases.
For the Festive season, The Home Depot has a repertoire of content marketing posts on a blog that engages the shoppers for Christmas decor with unique home decor ideas. Holiday ideas are prominently featured on the brand’s site within DIY Projects and Ideas, making it easier for customers to navigate to the shoppable product feed, that give the prices.
The online customer experience created by home improvement specialty retailer lets users decide on the ideas with ease of navigation that can be sorted for a price range, Brand as well as ratings, making it easier for audiences to decide.
The Home depot blog features Top Pinned Products that are linked to product pages, helping audiences discover the best-selling and recommended products in a single-click, where customers can choose to zoom in and know more about the product specs.
The Style Challenge section gives home decorating ides for Holiday shopping and DIY content.
The Home Depot offers eGift Cards making the gifting more personalized with options to add photo and Video.