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Category: Digital

  • Tactics for Optimizing Your Super Bowl Campaign

    According to a report based on a survey conducted by NRF, more than three-quarters- 75.8 percent of American adults will watch the Super Bowl this year with men at 83 percent more likely to watch it. In terms of the age demographic, 83.1 percent of 18-24-year-olds expecting to tune in versus 66.8 percent of adults →

  • Creative and Targeting For Winning The Super Bowl Advertising Game

    Snickers while promoting “#EataSnickers” has revealed the SBXLIX commercial before the game day with a Facebook Fan page post. The Campaign positions the brand for a complete meal that fills you up, moving it up from just a snack or a chocolate bar. In the teaser released earlier for the commercial, Trejo playing Marcia Brady →

  • Five Super Bowl Advertising Trends

    According to an Adobe Digital Index  report published Five trends that are likely to dominate Super Bowl Advertising are: Social Media Buzz for Campaigns is getting Bigger. According to Media Post, Facebook claims to have reached 170 Million people last year with Facebook interactions about the big game in comparison with 110 Million people reached →

  • The Big Race For Super Bowl Advertising

    Mercedes-Benz has released the Ad Spot Titled “Fable” featuring the legendary story where the tortoise wins from the hare. The Mercedes-AMG GT will go on sale in the US in Spring of 2016. The advanced 2016 AMG GT S will  go on sale in April of 2015starting at USD 129,900. The online video has  been →

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