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Category: Digital

  • Top Ten Instant Messaging Apps

    Messaging Apps are increasingly popular which requires brands to engage audience on the app of choice. The Infographic mentions Top Ten Messaging Apps →

  • Trends in Digital Marketing

    Trends in Digital Marketing based on responses from 1000 Marketers surveyed by Oracle Marketing Cloud and shared by eConsultancy states Social Media is one of the top three priorities for 37 % of Digital Marketers. Mobile Marketing gains bigger share of advertising budget. Design/ Content and strategy planning are the key focus areas for Campaigns. →

  • Snapchat’s Visual Sharing Makes It Popular With Younger Millennials

    The Younger Millennials 18-24 yrs are on Snapchat which is the third most popular app after Facebook and Instagram. Brands targeting Millennials can reach 50% of the audience in 18-24 yrs demographic with Snapchat. →

  • Audience Engagement on Instagram

    Katy Perry’s post on Instagram has engaged audience generating over 320000 likes in less than 48 hours. The post coincides with the release of video ” This Is How We Do” which has over 11 million likes in less than a week. →

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