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Category: Insights

  • Online Sales Predicted to Grow by Over 14 Percent

    IBM predicts online sales will grow by more than 14.5 percent over 2014. Led by mobile shopping, consumers indicate the Apple Watch, Samsung, Sony and LG TVs, Microsoft Surface Pro 4 and more are at the top of their shopping lists, according to the IBM Watson Trend App. Traffic from Mobile Devices exceeds the 54 →

  • Key Trends For Digital Marketing In 2016

    Apple Watch was mentioned over 2 Million times on Social Networks in the last 60 days, making IoT a hot topic that is likely to be mainstream in 2016. According to Carat’s Ad spend report the forecast for 2016 for Digital, states a significant increase in Mobile and online video with Programmatic being a key media →

  • Instagram and Twitter For Targeting Teens

    According to Piper Jaffray’s  recent survey among 9,400 teens ages 13 to 19, with 56 percent males, with an average income of USD 68,000, Instagram and Twitter are the most important social networks. Although a survey from Pew Research claims that Facebook is the most popular social network with the teens. The difference in survey findings →

  • Key Holiday Season Shopping Trends and Infographic

    National Retail Foundation is projecting 2015 holiday sales to rise 3.7 percent, reaching USD 630.5 Billion dollars, of which USD 105 Billion Dollars is going to be online sales.  Retailers report seeing more than 20 percent of sales being generated in the last 61 Days with Jewelry stores stating as high as 26 percent of →

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