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Insights for Engaging the Holiday Season Shopper
Prosper Insights & Analytics polled more than 5,000 families about their favorite commercial and website to gauge consumer sentiment. Walmart emerged as the favorite with 20 percent of back-to-school shoppers voting for the discount offer and 18 percent of college shoppers favoring the ads. →
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Smart Watch Powers Mobile Shopping Experiences For Your Eyes Only
Samsung Galaxy Gear smart watch highlights how marketers such as eBay are moving beyond smartphones and tablets for mobile commerce. However, retailers will have an uphill battle with smart watches since the devices are positioned around simple, utility-driven tasks. Samsung showcased 12 featured applications at its launch this week, with eBay as the only commerce-enabled →
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Brand “Nike” leads with Digital Initiatives
Nike has launched campaigns and retained Digital focus to become the market leader. The elements that have shaped Digital Strategy for Nike. 1. Launched Nike Digital Sport and Soccer Technology Lab where you can shop latest innovations at Nike Soccer Innovation lab. Nike has launched Tech Pack the latest innovation collection that is available at select retail →
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