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10 Steps For Planning Your Holiday Campaign 2016
Holiday 2015 non-store retail sales grew 9 percent to a total of over USD 105 billion. Cyber Monday was the leading Sales day, the sixth year in a row, with more than USD 2.2 Billion spent on Desktop Computers alone. According to NRF, “Holiday sales in 2015 increased 3 percent to USD 626.1 billion — →
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Key Insights For Content Moments
According to AOL Advertising research for over 55,000 social interactions, there are eight different moments that define the content experience. Comprised of four different elements-Motivation, Emotion, Outcome and Topic, the eight different moments are the one that: Inspire – Looking for fresh ideas, Impart Knowledge – Staying Updated, Lead To Discovery – Seeking answers or advice, Provide Comfort – →
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5 Key Holiday Season Shoppers’ Insights
Facebook’s Global Holiday Season Shoppers’ Insights research in partnership with Ipsos titled “Holiday Shopper Study” among more than 21,000 shoppers from more than 15 countries revealed that shoppers start as early as August. Key Insight 1 The holiday season content in 2015 marked the rise of visual content marking a 26 percent increase in posts, →
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Say Cheese To The Power of Promotion
September 5 is National Cheese Pizza Day. Leading Pizza brands are no stranger to the Power of Promotion. Pizza Brands ring in the promotional and brand loyalty by sponsoring Sports Events, offering gift cards that allow fans to enjoy Free Pizza for a year as well as adding Omni-channel capabilities. Now, with National Cheese Pizza →
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