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Twitter Brings Campaign Objectives and Monitoring Capabilities For Improved ROI
Twitter enhanced the Campaign creation and monitoring in Twitter Ads to optimize for campaign objectives such as website clicks and App Installs. Twitter ads that are currently available as Twitter Cards, Promoted Tweets and Mobile App Promotion can be optimized for objectives such as website clicks and conversions. →
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New Improved Foursquare Creates Customized Experiences
Foursquare now recommends places based on your preferences moving away from reviews based recommendations. The App will detect your preferences and recommend places based on your preference. The check-ins are now available on Swarm. The most liked feature of all new Foursquare is Tips that lets you earn Expertise status. An all new Foursquare logo →
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Audience Engagement on Instagram
Katy Perry’s post on Instagram has engaged audience generating over 320000 likes in less than 48 hours. The post coincides with the release of video ” This Is How We Do” which has over 11 million likes in less than a week. →
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Five Ways To Engage The Movies Audience on Twitter
Twitter users are a highly engaged movie going audience with more than 60 percent of movie goers connecting online and on Twitter about the movie prior to viewing the movie. In a newly launched Tweet a Coke campaign -“Tweet a Coke” gives fans a chance to share a Coke via Twitter. Tweet A Coke is →
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