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Mobile Video Content For Holiday Marketing Success
According to Ooyala Global Video Index for Q2, 2015, nearly half of the video plays globally are taking place on a mobile device. Content owners, publishers and broadcasters have begun to see mobile as more than a platform for snacking with short-form video. Studies show that more viewers are turning to mobile for all of →
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Ten Ways To Create Brand Buzz This Holiday Season
A large part of sales during holiday season, originate from Social Media referrals. In a study shared by a leading retail research firm, as high as 70 percent of online sales during Cyber Monday 2014, were social media referrals. Getting your social media campaign and buzz right for holiday marketing is a critical part of →
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Six Content Marketing Ideas For Holiday Season
Content Marketing is a tactic that brings referrals for your offers, promotions and brand without any direct sales. Creating content for Holiday Season that is effective should prompt audiences to interact with your brand to deepen engagement and generate referrals prior to peak shopping season. With app usage on the rise boosting your content marketing →
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Top Ten Tips For Planning Holiday Campaign
Holiday 2014 retail eCommerce grew 7 percent to a total of over USD 100 billion, and Cyber Monday 2014 drew in USD 2.038 billion in sales on desktops alone. Some of the highlights from 2014 are: Cyber Monday is the biggest day for online sales, Green Monday is the second biggest digital Holiday Season Shopping →
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