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8 Steps For Creating Content Marketing Plan For Small Business
Content marketing Plan is required by businesses for meeting their Marketing and business goals. Create a Content marketing plan in these eight easy steps. Start With Your Content Marketing Goals Start with defining your goals. The goals could vary from building trust with your customers to raising awareness or deepening loyalty with existing customers. The →
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Content Marketing Vs. Native Advertising
Telling the difference between Content Marketing and Native Advertising may not be easy. Here is a summary of key differences that can help you understand how to choose the approach that is right for your brand. For Content Marketing the goals are throughout the marketing funnel right from generating awareness to increasing conversions. For native →
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Five Content Marketing Ideas For Holiday Season
Generating awareness with existing fans and followers for new launches and campaigns that require users to interact with your products increases engagement and conversions. Highlighting offers with a call to action increases awareness, and brings in the required click-through rate. Create a sense of urgency with your messages. Engage your audience with content ideas that resonate →
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Key Insights For Content Moments
According to AOL Advertising research for over 55,000 social interactions, there are eight different moments that define the content experience. Comprised of four different elements-Motivation, Emotion, Outcome and Topic, the eight different moments are the one that: Inspire – Looking for fresh ideas, Impart Knowledge – Staying Updated, Lead To Discovery – Seeking answers or advice, Provide Comfort – →
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