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Ten Game Changing Content Marketing Trends
Chatbots are the new Content Battlefield Chatbots are taking over from Apps, according to a Fiksu Study. Teens spend an average of 23 Mins and 23 secs on Messaging Chat. Facebook reports that developers have created more than 11,000 chatbots for its Messenger platform, and Kik — one of the most popular messaging platforms among →
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Six Fun Ways To Sizzle Your Brand Content This Summer
Voice Search is increasingly popular with nearly 32 percent users turning to Digital Assistants and as high as 22 percent queries are with a localized or location based intent, according to the Mary Meeker’s Internet Trends report. Moreover, the use of Digital Assistants among Smartphone users has gone up, with nearly 65 percent smartphone users →
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Content Marketing Tactics That Move The Needle
Brands view Content Marketing as a priority for Digital, as it engages audiences beyond discovery and increases the conversion rate, as can be seen from Adobe SEM benchmark performance where Click through rate for Mobile and Desktop has increased over the last year. While search marketing Click Through Rate was higher, Social Media interaction rate →
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Seven Ways To Basket The Easter Content
Brand Content that evokes an emotion with your audience, is most likely to be shared. Brand campaigns that visually engage audiences are seen to resonate better on social networks. Here are seven ways to make your campaigns work in achieving your brand goals. Create a campaign that requires audiences to interact with Emojis for your →
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