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Category: Content Marketing

  • Nordstrom and Sephora Lead Seasonal Social For Retail

    Nordstrom’s  seasonal strategy has been focused on minimal copy with posts that cash-in on the seasonal shopping sentiment by piquing the shoppers interest with style and a mid-month sale to keep the early bird shopper engaged. According to Shareablee, Nordstrom’s social media posts accounted for eight of the top ten posts and generated an average →

  • Content Marketing Tools For Discovery On Mobile

    Facebook Audience Network Spotify expanded the reach for its campaign by 20 percent with Facebook Audience Network ads by using Display Ads available. According to Facebook for Business, mobile apps on Facebook Audience Network account for 6 percent of all time spent on Mobile Apps. Ads on Facebook Audience Network are served in Native and →

  • Tactics for Engaging Holiday Season Shopper

    Targeting Holiday Season Shopper with the right content and context can create the right appeal for deal seeking holiday season shopper. Here are some tactics brands can target  and engage Holiday Shopper with prior to prime shopping season. Flash Sales hhgregg has organized sales through the November month offering deals and discounts specific to a →

  • Content Marketing Trends For Targeting Holiday Shoppers

    Going with Brand Content that is most likely to bring your audiences to your site and generate demand, requires planning the content experience for your target audience. Here are Five Content Marketing examples for targeting the Holiday shopper, that can create a unique content experience for your brand. Holiday Hacks Start with sharing a series →

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