• Ten Content Marketing Tips To Boost Holiday Sales

    Facebook generates nearly 30 percent of referral traffic, according to a Research study, thereby improving ROI for your campaigns.  Designing your customer journey for the referred traffic from Facebook can lead to greater engagement, recall and ROI for your campaign. Personalization with location-based ads and Social Media lead to a 5 percent and 13 percent

  • Ten Last-Minute Halloween Content Marketing Ideas

    Content marketing Ideas for Halloween, for your brand could range from creating a haul video to posts about your new product launches for Halloween. Content that is usually shareable has usefulness with relevance, however, for Halloween there is greater creative flexibility with publishers looking at newer ways to engage the tricking and treating shopper. According

  • Content Marketing For Engaging Mobile Shoppers on Social Media

    Social Media Apps provide a unique opportunity for targeting mobile audiences given the high usage of Social media apps with Smartphone users. Social and Mobile account for 2 percent and 3 percent conversion rates on Cyber Monday according to IBM Digital Analytics. Here are some Tips For Maximizing returns from your Content marketing Programs: Segment

  • Ten Steps To Successful Brand Strategy For Social Media

      According to a research report by Forrester, the average posts on Social networks by the Top 50 brands has increased, however the interaction rates for all networks except Facebook have declined. Top brands on Facebook have doubled their fan count over last year with the average fans for each brand being at 18.1 Million.

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