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Snickers Crisper Launches Hunger Innovations
Snickers Hunger Innovations Campaign, introduces an all new take on satisfying Hunger. Snickers and BBDO have created a new advertising campaign introducing merchandise that can help satisfy hunger. The new products that set apart the Snickers Crisper campaign are being retailed on eBay, and the campaign creative introduces the product in the same format as… →
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Skittles’ Launches Root For The Rainbow For Super Bowl 50
Skittles “Root for The Rainbow” campaign featuring All-Pro Linebacker and weather-dude DeMarcus Ware and All-Pro Linebacker and weather-dude Luke Kuechly has created a mock weather forecast for the week in a lead up to Super Bowl Sunday. The game day forecast at the weather stations WCNC Charlotte and FOX31 Denver with Skittles meteorologists is expected to be… →
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Final Four Dance Off On Social Media
Brands Live Tweeting during the March Madness has allied fan support for teams with causes that are worthy of support. Twitter and Instagram conversation about the game, the preferred social media channels for live events, has garnered over 8 million impressions for the hashtag #OpenToTry. 85 percent of all social media conversation for the hashtag has… →
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Facebook Introduces Product Ads
Facebook introduces Product Ads that let advertisers promote products with Dynamic Product ads, multi-product ads or promote the entire Product catalog with a call to action in the advertisement. The dynamic product ads and multiple product ads help retailers showcase products with a positioning that is unique for each product. The advantage of product ads… →
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