• Apple Launches New Campaign For Apple Watch

    Apple Watch campaign with four different ads “Closer”,”Beijing”, “Berlin” and “Goals” coincides with the launch of the Watch in new markets. The campaign captures the use of the Watch in different situations, where the Apps play a key role making Apple Watch indispensable in customers’ lives. The experiences that are delivered by the Watch elaborate

  • The Fifteen Digital Marketing Components For Brand Success

    Planning your Brand Campaigns can become better if you have a go-to Market or Marketing strategy that chalks-out how you plan to take your brand forward digitally for the remainder of 2015. While some brands may rely on reach or build in  rewards within their existing app or apps, as an  advertiser or a brand

  • Facebook Introduces Updated Personalized News Feed

    Facebook has personalized the News feed further making it easier for users to view the News Feed as they would like to view it. Facebook now allows users to personalize News feed by choosing the stories that they would like to see appear first in their News Feed. To view the stories that matter the

  • Facebook Tweaks News Feed Algorithm For Video

    Facebook  has updated News Feed Algorithm to determine the videos that appear in the News Feed take into account the actions that are taken on the Video in addition to the viewing time, ensuring that the videos that appear in the News Feed are of interest to the viewers. According to Facebook, “We have learned

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