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Category: Digital

  • Content Marketing Tactics For Branded Content

    Planning your content for the month of April need not be a challenge. Your Branded content and campaigns can be adapted to create engagement for the events that are likely to help you connect with your audience. April Fools Day Use your existing campaign and build in the April Fools day twist to it. Snickers… →

  • Create Brand Experience With Themed Digital Marketing Campaigns

    March Madness ‘ Digital ad spending has increased from USD 479 million in 2005 to more than a billion in 2014. Ads are streamed to 9.9 million viewers with ad-supported video casts. Capitalizing on the trend is Acura that has launched “March Memeness” campaign where there are over 103 Meme’s  that are featured on the brands… →

  • Brands Look At Adding Fun Twist To Digital Content

    According to a report, Brands are increasingly taking to Visual Social Networks. A research where 250 brands were tracked, found, brands posted an average of 9.3 times per week on Instagram and 8.8 times on Facebook in the fourth quarter of 2014. As it is true for digital campaigns, visuals and messaging that is fun gets… →

  • Millennial Marketing Insights

    According to Flurry Analytics, Phablets such as the iPhone 6 Plus and the Samsung Galaxy Note, led the mobile  usage growth, with 148 percent usage growth in terms of number of sessions.  The overall industry has increased by 78 percent for mobile and app usage for the same statistic- the number of sessions. Sports, and… →

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