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Five Eggs-traordinary Easter Content Ideas
According to the annual Easter Spending Survey conducted by Prosper Insights and Analytics, the average US consumer is expected to spend USD 146 and the total spend for the holiday is expected to reach USD 17.3 billion. The planned expenses range from USD 5.5 billion on food, USD 3 billion on clothing and apparel, USD →
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Lowe’s Remodels Digital Strategy With Personalization
Lowe’s Home Improvement’s new campaign has a humorous twist with the new commercial titled “Unicorn”. The campaign where inanimate lawn ornaments come to life is aimed at engaging the mature target audience as well as the Millennials. Lowe’s Fix in Six social media series that introduces new easy to do tips in a looping format →
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Tips For Making Your Content Hop This Easter
Here are some Tips for increasing engagement for Easter, with Content that will leap and amplify your content on Social Networks. Create a seasonal guide for the most sought after Brunch ideas as can be seen from Betty Crocker’s Guide to Brunch.The guide has some surprises that are likely to be welcomed by the →
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J C Penney’s “Penney Days” Campaign Focuses On Modern American Mom
Emphasizing the focus on Mobile and Online consumer J C Penney launched “Penney Days” to drive shareholder value by growing revenue with a top line growth strategy. The spring marketing campaign that launched earlier this month is backed by a brand strategy that focuses on shifting the consumer perception for quality brands and private labels →
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