• While You Are Waiting For Rudolph, Meet Dudolf

    You know Dasher and Dancer and Prancer and Vixen, Comet and Cupid and Donder and Blitzen, But do you recall The most famous reindeer of all? …. “Rudolph the Red Nose Reindeer”, Words  by Johnny Marks Rudolph has thereafter gone to become a symbol of Christmas Celebrations. What began as a simple question went on to become

  • Five Miracle Moves For 2016 Digital Impact

    According to Carat’s Ad spend report the forecast for 2016 for Digital, states a significant increase in Mobile and online video with Programmatic being a key media technique. By the end of 2015 US market Programmatic transactions will account for 52 percent of non-search digital advertising spend, with predicted growth of 20 percent to continue for the next few

  • Five Ways To Create Content For Retargeting

    Creating Content for engaging and retargeting The Holiday Shopper, can make all the difference to your campaign performance, from generating awareness to increasing conversions.  As you have a large set of audience that may have visited your brand’s site, you may choose to select a sub-segment for retargeting depending on your campaign objective. To know more

  • A Sleighful of Chocolate and Candies For Last-Minute Gifts and Shopping

      Recipes are all the rage this Holiday Season, however, Chocolate is the leading Search Term in Shopping category. For the Food and Drink category, Recipes, Chocolate Candies, Candies, Cookies and Chocolate are correlated. For Mass Merchant and Department Stores Category, bench-marking the search terms to Category shows positive trend for Chocolate and Candy (Search

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