• Ten Ways To Use Instagram For Seasonal Shopper Engagement

    Instagram with its user base of 40 Million users and over 80 million photos shared per day, may prove to be an ideal network to attract your target audience this holiday season.  Advertising on Instagram has given boost to advertisers with  increase in Ad recall; and with newly added features to the advertising suite, Instagram is the

  • Pepsi Super Bowl 50 Halftime Show

    Global superstars COLDPLAY, winners of seven Grammy Awards, will perform at the PEPSI SUPER BOWL 50 HALFTIME SHOW on CBS Sunday, Feb. 7, 2016, the NFL announced  during halftime of the Thursday Night Football game between the Green Bay Packers and Detroit Lions on CBS and NFL Network.   Fan Engagement With Behind The Scenes

  • Holiday Marketing Checklist For December

    With marketers focusing on  Holiday season shopper engagement to bring in loyal customers post the seasonal sales, here is a checklist for advertisers that can help them get the best Return on Ad Spend from their campaigns in the month of December.     Online Search  According to Bing Ads Insights at least 80 percent

  • Key Insights For Targeting Millennials This Holiday Season

    Video and Mobile are the most important content discovery digital tools and channels for Millennials. According to a study by Animoto, 80 percent of millennials consider video content when researching a purchase decision 7 out of 10 millennials are likely to watch a company video when shopping online 76 percent of millennials follow brands on

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