• Real-time Insights For Live Events Hashtags

    Hashtag analysis for #VMAs has given an insight on Twitter and Instagram and how influencers and Brands promoted on Twitter and Instagram during MTV VMAs. With the hashtag tracking Marketers can identify real-time the key influencers for the post and the event making their messaging more engaging. You could also build a fun element to

  • Apps The Way Audiences Like It

    Apps are popular with the audiences and it’s not surprising that event marketers as well as sponsoring brands are bucking the trend. Clean and Clear has taken events marketing with apps a step forward by signing up Social Media Celebrity Lauren for brand endorsement at the 2014 MTV VMAs. The Instagram profile is updated to

  • Ten Ways To Promote Your Brand Using Instagram

    Instagram is second most popular App and has a penetration of 43% among smartphone owners in 18-34 years age group. Instagram posts have higher rate of engagement than Facebook posts. Instagram campaigns could increase awareness of your brand or business with the target audience. Instagram Brand campaign could include a contest or paid advertising targeted

  • Trends in Digital Marketing

    Trends in Digital Marketing based on responses from 1000 Marketers surveyed by Oracle Marketing Cloud and shared by eConsultancy states Social Media is one of the top three priorities for 37 % of Digital Marketers. Mobile Marketing gains bigger share of advertising budget. Design/ Content and strategy planning are the key focus areas for Campaigns.

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