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Amazon Trumps The Holiday Season 2015 and Key Advertising Trends
Adobe reports mobile devices accounted for about 25 percent of sales and 45 percent of visits to retail websites from Nov. 1-Dec. 22. Adobe also reports that conversion rates have hovered between 3 percent and 3.5 percent since Thanksgiving, when it peaked at 5 percent. Out-of-stock rates are 10-15 percent higher than last year, indicating →
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Say More Campaign From Hershey’s Kisses Brings Deluxe Cheer This Holiday Season
Hershey’s Kisses Deluxe launch was timed to market for Holiday Season when shoppers are looking for Gift ideas that will help them express themselves. “KISSES DELUXE Chocolates are the deliciously thoughtful way to show your affection this holiday season to those important to you,” said Melinda Lewis, Senior Director for the HERSHEY’S and KISSES Franchises. →
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While You Are Waiting For Rudolph, Meet Dudolf
You know Dasher and Dancer and Prancer and Vixen, Comet and Cupid and Donder and Blitzen, But do you recall The most famous reindeer of all? …. “Rudolph the Red Nose Reindeer”, Words by Johnny Marks Rudolph has thereafter gone to become a symbol of Christmas Celebrations. What began as a simple question went on to become →
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Five Miracle Moves For 2016 Digital Impact
According to Carat’s Ad spend report the forecast for 2016 for Digital, states a significant increase in Mobile and online video with Programmatic being a key media technique. By the end of 2015 US market Programmatic transactions will account for 52 percent of non-search digital advertising spend, with predicted growth of 20 percent to continue for the next few →
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