-
Five Ways To Engage The Movies Audience on Twitter
Twitter users are a highly engaged movie going audience with more than 60 percent of movie goers connecting online and on Twitter about the movie prior to viewing the movie. In a newly launched Tweet a Coke campaign -“Tweet a Coke” gives fans a chance to share a Coke via Twitter. Tweet A Coke is… →
-
Twitter Shocks Wall Street With Big Growth in Revenue, Users
Twitter has gained Monthly Active Users with 78% using Twitter on Mobile. The growth in MAUs is 6.3% quarter over quarter and 24% year over year. Twitter has confirmed 271 Million Monthly Active Users* in Q2 2014 up from 255 Million Monthly Active Users on average in Q1 2014. The Key highlights of the earnings… →
-
Humor in Campaigns Key for Targeting Millennials and Gen Zers
Humor is seen as key for making your brand win with Millennials and Gen Zers.The Fisher Price campaign launched in April is an only Digital Campaign with direct calls to action promoted through apps, microsites social media pages and websites. Sour Patch Kids has launched a five day Snapchat campaign where the Snapchat account is… →
-
Multi-Touch Attribution New Research Tool for Brand Marketers
Kraft and Nielsen are working together on Multi Touch Attribution which helps Brands determine and track the ROI of a campaign. →
/
Tumblr
/
Solomozone 