/

Tumblr

/

Linkedin

Category: Insights

  • Five Steps To App Engagement Strategy For Your Brand

    An App Engagement strategy is critical for your business as research shows that US consumers time on apps makes for 90 percent of the time spent on their mobile devices, which has grown by 35 percent in Q2 2015, over Q2 2014. Facebook accounts for 19 percent of the time spent on apps, where social →

  • Apps Lead Revenue Growth For Retail

    Mobile is leading the way for eCommerce with total share of retail transactions done on Mobile likely to go up to 40 percent of all eCommerce transactions, globally, according to a report by Criteo State of Mobile Commerce Report for Q2, 2015, based on 1.4 billion transactions. Retailers that have an optimized mobile experience see →

  • Key Insights and Trends For Targeting Mobile Consumers

    According to comScore The Global Mobile Report, 18-34 Years age group is the most engaged demographic in the US on Smartphones dedicating 61 percent of the digital time to Smartphones. The content categories on Mobile that are most preferred and lead the mobile consumption are Entertainment and Social, making for a 40 percent of Digital →

  • Facebook Offers Incremental Reach With Younger Audience

    For the younger audiences 18-34 years age group, Digital seems to be gaining ground over TV viewing with the time spent on digital devices on the rise. According to a Nielsen report, digital devices, smartphones actually had the greatest weekly reach at over 167 million or 70 percent of all U.S. In another study undertaken →

Design a site like this with WordPress.com
Get started