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A Fiction Day !
To engage audiences creatively, Twitter Fiction Festival is a literary event taking place in more than twenty countries where the story is being told by the author and the Twitter users have the flexibility to change the story . →
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@ Seasonally Social
Brands in social media create a dialogue with their customers where the customers expression about the brand becomes integral to the brand story. Brand campaigns with seasonal themes are engaging for all audiences and can be linked to offers, contests and new product launches in social media to create interesting conversations and engage the online brand →
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Customer Loyalty and Social Media
With a well-defined target audience, Social Media campaigns can create loyal customers for the brand. Customers and audiences with similar behavior can be segmented and delivered similar messages based on their interests and demographics. The community of fans and followers is an audience with affinity for your brand and are interacting in Social Media and online channels. →
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Connected Brands
Consumers are making decisions based on messages in a multi-channel environment. Brands are engaging the consumers in different contexts with messaging targeted at different types of audience. Social Media provides greater flexibility for Brands to target by defining who they are targeting and going with a context based content delivery rather than a targeted message →
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