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Best Practices For Video On Instagram
The number of interactions for Intsgram Video nearly doubled, as reported by Shareablee. It has more than doubled total interactions (pre-launch: 2Billion vs. post-launch+ 4.6Billion) and increased audience interaction on video posts by 90 percent (across Facebook, Twitter and Instagram). Whether you repurpose your video content or regram the content of others , video is a significant →
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McDonald’s Sweepstakes With A Hundred Million Prizes
Peel and Play offers hundred million food and cash prizes, from Medium Fries to 1 Million Dollars with 2016 Money Monopoly Game. McDonald’s earlier ran a Sweepstakes contest with a chance to win USD 500,000 every week and the Tickets to an NFL game and cash. McDonald’s money monopoly game has a mobile first approach with →
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Your Brand’s Social Media Story
Brands with a Storytelling approach create a lasting emotional bond with the audiences. Brand Storytelling helps your audiences buy into your brand beyond the direct response to a campaign. Brand Storytelling can further be improved with tools and advertising options that are now available on Facebook such as Video Advertising that allow for links to external →
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Content Marketing Tactics That Move The Needle
Brands view Content Marketing as a priority for Digital, as it engages audiences beyond discovery and increases the conversion rate, as can be seen from Adobe SEM benchmark performance where Click through rate for Mobile and Desktop has increased over the last year. While search marketing Click Through Rate was higher, Social Media interaction rate →
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