• Key Insights For Movies Content Engagement

    According to a study by Pixability, YouTube’s video content including clips, trailers and reviews pertaining to Movies Genre, has garnered 235B total views, 1.2B likes, and 660M social shares. According to Google Insights, In 2015, the top performing trailers from each nominee have collectively been watched over 200 million minutes on YouTube — that’s over 3.3

  • Digital Content Increases Social Activity

    Twitter TV Ratings has been seen as the indicator of audience engagement with  audiences sharing their views on Social Network, according to a research study by Nielsen. Another case study by Nielsen purports that the Digital Activity for a brand combined with TV advertising brings better results. An Auto brand saw  an average of 352

  • Doritos Launches Batman V. Superman Contest

    Ahead of Batman V Superman, a Zack Snyder film, Dawn Of Justice scheduled for March 25, 2016 release, Doritos has launched a contest with prizes that are linked to taking either Batman or Superman’s side for instant prizes that are linked to codes. The Contest titled, “Chose Your Side, Choose Your Prize”, is a chance-based

  • The Secret To Spring’s Campaign Success

    With Spring Season officially beginning  March 20, brands are ready with the seasonal themes to engage audiences in anticipation of a beautiful season ahead. Krispy Kreme is ready with Spring Doughnuts that are available in stores from Feb 29. From the special edition doughnuts for Valentine’s Day and Game Day, Krispy Kreme has Spring doughnuts

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