• Snickers’ Super Bowl 50 Teaser Satisfies

    Snickers  teaser ad for the Super Bowl 50 campaign wishes Mr Super Bowl a Happy 50th Birthday. The teaser ad has a funny take on iconic Happy Birthday Mr. President sung by Marilyn Monroe, with a tagline “The Blonde Bombshell Is Back”. The spot opens to a loud cheering from the audience, followed by Marilyn

  • Colonel Sanders Spins KFC’s Nashville Hot Chicken For Game Day

    KFC launched the Nashville Hot Chicken variant nationwide at 4300 KFC locations, after a  test in Pittsburg , with the original authority on Chicken, Colonel Sanders endorsing the flavor. According to Kevin Hochman, KFC US Chief Marketing Officer, “We tested it in Pittsburgh and they loved it. OK, none of this makes sense, but I

  • Audience Optimization – What Do You Mean?

    Audience Optimization, a new organic targeting tool from Facebook helps pages and publishers reach and engage the audience on Facebook and at the same time gain insights. With Audience Optimization on Facebook, Publishers can now increase the organic reach for their posts and  publish content that the target group is most likely to engage with.

  • Seven Content Ideas To Score A Touchdown

    Capitalizing on the social media conversation surrounding Super Bowl, offers brands and advertisers an opportunity to contextually engage the audiences for one of the most viewed and tweeted about sports event. There were over 40 Million impressions for Hashtag Super Bowl Rally during the Super Bowl XLIX. Seven Ways Brands Can Engage Audiences With Social Media

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