• The Anatomy Of Back To School Shopping

    According to research from NRF and Deloitte, Back To School Shoppers plan to start shopping earlier and Apparel and Electronics are the key shopping categories. The NRF survey estimates total Back To School spending of USD 75.8 billion in 2016. The key shopping destinations are Discount Stores followed by Department stores, while online is the

  • L’Oreal Visualizes Flawless Conversations

    Emojis are  mainstream with all target audiences on social media and riding the wave, L’Oreal has launched Beaumoji Keyboard that make your conversations fun and flawless. The keyboard offers 130 playful and on-trend emojis created exclusively for the passionate and growing community of beauty enthusiasts. According to the press release. “We know the online conversation around beauty is

  • Awesome Celebrations Social Media Posts For The Fourth Of July

    Fox News #ProudAmerican campaign received a momentous boost with an Influencer strategy that brought in over a Million impressions with 200 posts on Twitter. The campaign with a strong Influencer thrust engaged audiences emotionally, with Twitter as the lead channel where most of the engagement came by way of Retweets. The most popular post was

  • Four Ways to Boost Content Reach On Facebook

    Facebook reaches 210 Million Visitors, according to a comScore report, placing it after Google sites for reach among all Digital Media for the US Online Audience. According to Nielsen Total Audience Report, TV and Radio continue to reach the highest number of US adults with Mobile  being the largest reach device among new technologies.  

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