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YouTube Creators’ Campaign With Vloggers For Engaging Millennials
YouTube Creators’ new Vlogging Campaign features a professionally directed directory by Oscar Nominee Nanette Burstein, that projects the success of Vloggers on YouTube and the influence of Vloggers with millennials. According to Marketing Week, Zoe Smith, Google’s Marketing Manager says: “In the last year YouTube creators have captured the imaginations of brands and consumers alike. →
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Best Practices For Using Images and Video For Enagement On Twitter
The engagement rate for Tweets with Video and Images on Twitter is higher than plain text Tweets. For the Pancake day the Twitter was abuzz with posts from influencers and brands positioning the products to make for an exciting Pancake Day. If you are looking at promoting your content with promoted Tweets, Reach out to →
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Insights for Short-form Video Advertising Creative
Brands looking at creating Short-Form video to achieve their advertising goals can benefit from Millward Brown’s research insights on short-form or micro-video. Messaging and creative play an important role in getting your idea across to the audience. Loops create an engagement According to the research, the engagement is on account of repetition in the creative. →
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Adidas Launches New Brand Campaign
“The last goal? Doesn’t matter. The last victory? Already forgotten. Yesterday is gone. Lost in the record books. But today is up for grabs. Unpredictable. Unwritten. Undecided. Now is ours. Do something, and be remembered. Or do nothing, and be forgotten. No one owns today. Take it.” Adidas’ new brand campaign continues with the brand →