• Promoted Video Powered By Ford

    The Promoted Video in NFL tweet counting down to the Big Game is Powered by Ford. Twitter has captured Key social moments generating engagement with Tweets and news that have engaged audiences through the game. If you are looking at engaging your fans with real-time marketing, here is an infographic promoted by Twitter Advertising to

  • Super Bowl Advertising and Audience Engagement

    Brands in the Food and Snacking category have audience engagement techniques that go beyond advertising. The teaser campaign for Snickers promotes a special episode asking viewers to tune in for a show and follow #EataSnickers, with the lead-in for a new ad spot coming soon. Snickers which is positioned as a complete meal rather than

  • Nissan Celebrates Fathers With #withdad Campaign

      Nissan for the first time in 18 years will feature an ad in Super Bowl and has released With Dad campaign to celebrate the role of fathers in a family. Seven YouTube stars, including Roman Atwood, Action Movie Kid, Dude Perfect and Jabbawockeez, are creating their own videos around the theme #withdad. And while

  • Skittles’ Teaser Campaign

    Skittles released a  teaser campaign spot for the Game day for the Super Bowl  building on the anticipation of the game with a Tagline “It Will Be settled”. NBC is charging a reported USD 4.5 million per 30-second spot in Super Bowl XLIX, which will be played Feb. 1 in Glendale, Ariz. Skittles will run one

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