• Facebook Re-introduces Slingshot With A New Swipeable Tap Design

    After incorporating the feedback from the users for Slingshot version 1.0, Facebook has re-introduced Slingshot with newer features that bring a new life to the app. The New version will enrich the photo sharing experience by letting you respond to photos and see the freshest images from your friends with the new swipeable tap design.

  • Campaign Optimization for Mobile Shopping

    Mobile has continued its rise in online shopping, setting new records on Christmas Day in 2013 in the US mobile devices accounted for 48.1 percent of Online traffic. Cyber Monday mobile traffic accounted for 41.2 percent of all online traffic, up 30.1 percent over 2013. Mobile sales were also strong, reaching 22 percent of total

  • “Become a Favorite” – Engage Audiences with A Brand Contest on Vine

      Lowe’s  Vine campaign this season, announcing new deals every day from Nov 27 to Dec 3 is a Retail first for bringing new deals to the audiences who actively engage with Mobile Video platform. According to Deal News.com, Lowe’s opted to be both early and attention-grabbing this week by releasing 6-second Vine videos that tease Black

  • Shoppers Embrace Local Business offers and Location Based Marketing

    According to a research study by Nielsen, for Yelp the key triggers for sales and drivers for retail business the shoppers are enthusiastic about making Gift purchases and Holiday Shopping starts  as early as Thanksgiving. Nearly Eighty percent of the shoppers will prefer to purchase gifts from Local Businesses and as high as 44 percent

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