• “Become a Favorite” – Engage Audiences with A Brand Contest on Vine

      Lowe’s  Vine campaign this season, announcing new deals every day from Nov 27 to Dec 3 is a Retail first for bringing new deals to the audiences who actively engage with Mobile Video platform. According to Deal News.com, Lowe’s opted to be both early and attention-grabbing this week by releasing 6-second Vine videos that tease Black… →

  • Shoppers Embrace Local Business offers and Location Based Marketing

    According to a research study by Nielsen, for Yelp the key triggers for sales and drivers for retail business the shoppers are enthusiastic about making Gift purchases and Holiday Shopping starts  as early as Thanksgiving. Nearly Eighty percent of the shoppers will prefer to purchase gifts from Local Businesses and as high as 44 percent… →

  • Hashtag your Campaign To Woo Audiences

    Hashtags that are trending for the holiday season can make your campaign all the required attention during the holiday season. Some of the trend analysis for the different hashtags reveals trending tags peak at different times of the day. An App may do well with a promotion hashtag of #Thanksgiving while a Gift Coupon may… →

  • Twitter Shoppers Start Early and Influence Purchases

    Twitter users start shopping earlier than other customers and the buzz is highly correlated with the sales. According to a Study published by Twitter and conducted by DB5, 54 % of Users said that the promotions they see on Twitter drives them to buy.   →

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