Key Insights For Mobile Commerce and Shoppers

Mobile has gained share as the primary device of research gaining over Desktop only research, with share of mobile research increased to 13 percent from 11 percent. For Mobile Buyers the share of research on Mobile only is as high as 52 percent, as shared by eMarketer. According to the research study based on 1.7 […]

Mobile Makes For 18 Percent Of Holiday Season Online Sales

comScore has reported an increase of 13 percent with total online sales for the holiday season, reaching USD 69.1 billion, compared to USD 61.3 billion spent online during 2014 holiday season. USD 56.4 billion was spent online on desktop computers, marking a 6-percent increase versus the corresponding days last year, while online sales from mobile devices increased to […]

Paid Search Generates 16 percent Of Online Transactions For Cyber Monday

According to Adobe Digital Index, Thanksgiving Day through Cyber Monday drove a total of USD 11 billion in online sales, a 15 percent increase year-over-year (YoY) and 30 percent of all online sales in November (USD 39.5 billion). Brick-and-click retailers saw the strongest growth in sales YoY at 18 percent. The first 18 days in December […]