According to Carat’s Ad spend report the forecast for 2016 for Digital, states a significant increase in Mobile and online… Read more Digital Marketing Trends For 2016
Tag: Programmatic
Key Insights For Retargeting Campaigns
According to a research report by IAB, based on a survey of 1000 US Marketers and 11000 US Advertisers’ retargeting… Read more Key Insights For Retargeting Campaigns
Mobile Programmatic and Native Video Ads Improve Campaign Performance
According to IAB Mobile Programmatic Playbook, “The most popular native format for mobile, and mobile programmatic, is in-feed advertising. In-feed… Read more Mobile Programmatic and Native Video Ads Improve Campaign Performance
Programmatic Advertising Gets A Local Boost and Key Takeaways For Advertisers
According to eMarketer, the growth in programmatic local spend is going to increase multi-fold, with share of local digital ad spend… Read more Programmatic Advertising Gets A Local Boost and Key Takeaways For Advertisers
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