Ten Steps To Remarkable Branding With Design

Integrating user experience design in your branding and marketing requires a fresher look at how consumers interact with your brand and consume content.

“By using User Experience Design (UXD), companies can find out how messages are framed and where messages are transmitted and received. The combination creates a measurable context to help us understand how consumers use brands and consume content.”

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Retargeting on Social Media

Retargeting is the process of targeting website visitors based on their interest or behavior, with ads tailored to their level of interest in your brand or business, across an advertising network. Retargeting allows you to place conversion tracking onto your website so you can track which users have come to your website via your social media […]

6 Steps For Your Facebook Campaign For Holiday Season

As per Merkle’s Q3 Digital Marketing report, Facebook drove 61 percent of site visits driven by social media in Q3. Here are six steps to planning your Holiday Season Facebook campaign. Know Your Audience Use audience insights to gain information about your audience so that you can target effectively. Understand the demographics, location, purchase behavior […]