Flexibility In Loyalty Programs Most Appealing

According to a Global Survey, 72 percent respondents, stated that Loyalty Programs are the key determinant for their shopping decision. According to the report “In fact, almost two-thirds (72%) of global respondents agree that, all other factors equal, they’ll buy from a retailer with a loyalty program over one without.” All Loyalty Programs are not […]

Key Insights For Smartphones Shoppers

Key Insights for Smartphone shoppers based on an online research conducted among US Smartphone users between 18-64 years age group. Phones are Shopping Companions. Consumers turn to phones, to make their shopping experience easier. The top two reasons consumers turn to their phones is to browse products and find discounts and deals.   Apparel is the […]

Key Insights For Increasing Subscription Box Sales

Subscription Box Service and Products are trending for social commerce with a  predictable profitability model on account of high retention rate and recurring revenue. According to  research study by Hitwise, earlier this year, as high as 53 percent subscribers are mobile first with Search and Social bringing in disproportionately higher traffic. Search Campaigns Are Key For […]

Three New Tools To Help Brands Use Instagram Stories For Holiday Season

Using Instagram stories for Holiday Season can provide an all new way to engage the users on the go and mobile devices. Instagram has added new tools to Instagram stories “Boomerang, Mentions and links” that make story telling on Instagram more fun and engaging. Instagram ads are now available in vertical format. Create a Preview […]