Programmatic Advertising Gets A Local Boost and Key Takeaways For Advertisers

Posted on May 6, 2015May 7, 2015 by solomozone

According to eMarketer, the growth in programmatic local spend is going to increase multi-fold, with share of local digital ad spend… Read more Programmatic Advertising Gets A Local Boost and Key Takeaways For Advertisers

The Importance Of Mobile Creative

Posted on April 13, 2015July 18, 2015 by solomozone

Mobile creative is increasingly important as mobile campaigns are found to be more effective, with shoppers increasing using mobile InStore… Read more The Importance Of Mobile Creative

Facebook Exchange Ads Revenue Boost Display

Posted on October 17, 2013October 18, 2013 by solomozone

Facebook Exchange Ads and Facebook Ads have boosted Revenue for Display Advertising with a 15.4 % growth in eCPM.… Read more Facebook Exchange Ads Revenue Boost Display