Ten Steps For Influencer Content Marketing Campaign

Priming your content for the Omnichannel customer requires marketers to map out all possible content marketing touch-points and points of Influence for your audience. Influencer Marketing as seen from data shared by Tomoson is seen as one of the most effective Content tactics for online customer acquisition. Your influencer marketing campaign requires a strategic view of […]

Ten Ways To Promote Your Brand With Boomerang

Boomerang from Instagram is an App that allows users to create looping videos with images to be shared on social networks. Here are Ten ways you can use Boomerang to promote your brand using Instagram.

Effectively engage audiences with  posts from influencers for your brand with loops of short clips  footage that can be promoted on Instagram and Facebook . A single branded message promoted through a looping video has been proven by research to be more effective.  Create a Brand showcase on Instagram as can be seen from Red Bull’s #EnterTheKaleidoscope where Red Bull has partnered with Kriss Kyle to promote exclusive BMX Footage.

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Reese’s Rules March Madness With Social Media and Content Marketing

Reese’s, the official candy partner of the NCAA, has created buzz with social media push and a Content marketing strategy that focuses on creating an engagement with the College students with sponsorship of Reese’s Final Four Friday and the Reese’s College All-Star Game. A campaign that has used creative to emphasize moments within the game with […]

Hashtag your Campaign To Woo Audiences

Hashtags that are trending for the holiday season can make your campaign all the required attention during the holiday season. Some of the trend analysis for the different hashtags reveals trending tags peak at different times of the day.
An App may do well with a promotion hashtag of #Thanksgiving while a Gift Coupon may do well with#Thanksgiving. Hollister Co has promoted its app with a post on Instagram and Twitter featuring the Apps unique Christmas Wishlist feature. The App has been promoted with #BlackFriday on Instagram.

In fact the use of Hashtag has gone a step further for Hollister

“Now you can build your #HCoHouseParty Wishlist right in the Hollister App! Don’t have it? Download it now in the Google Play Store or the Apple App Store! #App #Wishlist #BlackFriday””

In fact the use of Hashtag has gone a step further with the promotion of the Snapchat account on Twitter.

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