Facebook has introduced new Calls To Action that allow you to order food, request an appointment or Get Tickets to Movies or events making it easier for people to take action faster once they have found something to do or a place they want to go to. According to the Facebook post, the initial roll […]
Tag: Facebook
Facebook’s Campaign Planner Predicts Reach and Frequency
Facebook Campaign Planner a new tool for advertisers lets you predict reach for your campaign.With Campaign planner you can create versions of media plan to understand which version helps you meet your targets.In addition to being able to predict reach for different budgets, you can arrive at estimated reach for your campaign by varying the […]
Ten Steps For Planning Brand Contests
Honda Civic’s awesome trips Sweepstakes contest “Custom Honda Rides- Awesome Trips”, gives a chance to win a custom Honda Civic Sedan designed and autographed by Demi Lovato or a custom Honda Grom motorcycle designed and autographed by Nick Jonas, or a trip to Europe to meet Nick Jonas. Contests can engage audiences with a theme or with a […]
Lay’s Flavor Swap Interactive Campaign Yields Results
Flavor Swap campaign for Lay’s on Instagram, yielded results for Frito-Lay North America by increasing the reach for the campaign, lowering the cost and increasing the sales. The interactive campaign on Instagram brought about an increase in in-store sales. The use of Instagram in its campaign increased the reach for the advertiser by 5 percent, […]
