In a report published by Flurry Analytics, the time spent by users in the US on Mobile devices exceeded the time spent on TV Viewing. It is not surprising that the Mobile devices are also fast gaining a larger share of online sales. as a retailer or a lifestyle brand it has become imperative to engage the right kind of users for your app to convert them into paying customers. Brands that have actively engaged users with campaigns and rewards that encourage them to return to the app have found success in different categories.
The Top Ten iOS Apps for the US in Food and Drinks category have encouraged audiences with an engagement strategy that creates a strong brand affinity.
If you are looking at advertising your App with a plan to gain revenue generating customers, then it is important to look at ways to sign-up customers who engage with your app and are returning and revenue generating users.
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