Hashtags that are trending for the holiday season can make your campaign all the required attention during the holiday season.… Read more Hashtag your Campaign To Woo Audiences
Category: Branding
Mobile and “Realism” dominate Video Advertising
YuMe collected feedback from over 7,000 video viewers and over 3600 Online Lab participants for six leading Targeting Indicators in… Read more Mobile and “Realism” dominate Video Advertising
Adidas’ Twitter Campaign
Adidas UK gained 35,000 new Twitter followers during Wimbledon 2013 with clever branding, celebrity endorsement and messaging prior to and… Read more Adidas’ Twitter Campaign
Advertisers and Publishers Zoom in on Native Sponsorship Ads
Native Sponsorship Ads in Digital is on the rise as most publishers seek revenues beyond the traditional banners. This is… Read more Advertisers and Publishers Zoom in on Native Sponsorship Ads
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